FAQ

What is an AI model agency?

An AI model agency represents digital models and licenses their faces to brands, much like a traditional modeling agency. SSIPPI casts, produces and manages AI-generated models for fashion, beauty and advertising campaigns, and agrees usage rights with the client in writing.

What is an AI model?

An AI model is a digital person created with generative tools. It has a fixed face, body and character, and appears only in images and video. SSIPPI models are not real people and every image is labelled AI-generated.

How does licensing a digital model work?

You choose a model from the roster, and we agree the term, territory and media in a written licence. We then produce and deliver the images or film. The licence defines where and for how long the model may appear.

Can brands use SSIPPI models in paid advertising?

Yes. Paid advertising is one of the media options in the licence. We state in the agreement whether the model appears in paid social, web advertising, print or out-of-home, so the rights match where the campaign runs.

How much does it cost to rent an AI model?

The cost depends on the model, the usage term, the territory, the media and whether you need exclusivity, plus any production. We prepare an offer after your brief, so send us your campaign details through the contact form.

Can I have a face that only my brand uses?

Yes. Category exclusivity on a roster model is available on request, and a custom AI model is designed for one brand alone. Which option fits depends on how long and where you want the face to appear.

Who owns the images and the face?

For roster models, SSIPPI keeps ownership of the model and the client receives the agreed usage rights. For a custom AI model, ownership and usage terms are agreed in writing before work starts.

Do you label content as AI-generated?

Yes. Every model, image and video on our site is labelled AI-generated, and we recommend that clients label campaign content in line with the rules of each platform and country where it runs.

Can you create a model that looks like a real person?

No. We do not create the likeness of a real person without documented consent from that person.

How long does a project take?

The time depends on the concept, the number of assets and the rounds of feedback, and a campaign film takes longer than a set of stills. We confirm a realistic schedule in the offer, once we have your brief and your launch date.

Who does SSIPPI work with?

SSIPPI works with fashion, beauty and advertising brands and agencies. Projects are delivered digitally, so we can work with teams in any location.

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