SSIPPI is an AI model agency. We represent AI-generated models for fashion, beauty and advertising brands, and license their faces for campaigns, editorials and social content. Brands can rent an existing model or commission a custom digital face with defined usage rights, territory and term.
Models
SSIPPI represents digital models for fashion, beauty and advertising. Open a profile to see the look and portfolio, then request a model for your campaign.
What is an AI model?
An AI model is a digital person created with generative tools: a face, a body and a presence that exist only as images and video. Each SSIPPI model has a fixed identity, a defined look and a consistent character, so a brand can use the same face across a whole campaign and across seasons. They are not real people, and we always say so.
How do brands work with SSIPPI?
Four ways, each with its own page:
- Model licensing: rent a SSIPPI face for a defined term, territory and media.
- Campaign production: stills and film with our models, from concept to delivery.
- Custom AI models: a digital face designed for your brand alone.
- AI influencer management: virtual ambassadors with a content plan.
How does a project work?
- Brief: you tell us the campaign, the audience and where it will run.
- Casting: you choose a face from the roster, or we design a new one.
- Production: we create and retouch the images and film.
- Delivery: you receive final files and written usage rights.
Why work with a digital model?
- One consistent face across stills, film and social, in every season.
- No shoot logistics: no travel, studio or scheduling around a person.
- Rights written down before work starts: term, territory and media.
Services
SSIPPI offers four services for brands that want to work with digital models: model licensing, campaign production, custom AI models and AI influencer management. Every project starts with a brief and ends with written usage rights.
Campaign Production
Stills and film with our models, concept to delivery. See Campaign Production →
How does a project work?
- Brief: you tell us the campaign, the audience and where it will run.
- Casting: you choose a face from the roster, or we design a new one.
- Production: we create and retouch the images and film.
- Delivery: you receive final files and written usage rights.
Work
Campaigns, editorials and films created with SSIPPI models. Every image and video on this page is AI-generated.
Brand projects are coming soon.
Start a Project →
About SSIPPI
SSIPPI is an AI model agency. We represent digital models, faces designed with generative tools, and create campaigns, editorials and films with them for fashion, beauty and advertising brands.
Why does SSIPPI exist?
A model agency without people sounds like a contradiction. We see it as a new kind of casting: faces with a consistent identity, a clear character and rights that are written down. Beauty that doesn't exist, represented with the discipline of a real agency.
How do we work?
- Transparent: everything we show is labelled AI-generated.
- Rights in writing: term, territory and media are agreed before production.
- Editorial standard: every image is retouched and checked before delivery.
- Human direction: concept, casting and art direction are made by people.
- AI Models
- 80
- Reply within
- 24h
Journal
Articles on AI models, licensing, usage rights and digital campaigns.
How to Brief an AI Fashion Campaign
By SSIPPI · Published 6 October 2026 · Updated 6 October 2026
To brief an AI fashion campaign, prepare six things: the audience and message, the visual mood, the products and formats you need, the channels where it will run, the rights you need (term, territory, media) and the timing. With these, an agency can propose models and a production plan without guesswork.
What should the brief say about audience and message?
Start with who the campaign is for and what it should make them feel or do. A short paragraph is enough: the product, the person you are speaking to and the one idea you want remembered.
This helps with casting. A face for a technical sportswear launch is not the face for an evening fragrance, and an agency can only choose well if the intent is clear.
How do you describe the visual mood?
References beat adjectives. Send a few images, films or past campaigns you like, and say what you like about each: the light, the styling, the pace. Mention what you want to avoid as well.
If you have brand guidelines, share them. Colour, framing and tone of voice all affect how a digital model should be art directed.
Which formats and assets do you need?
List the deliverables: how many looks, how many stills, whether you need film, and which aspect ratios. Vertical for social, horizontal for web, and larger formats for print or out-of-home are different crops of the same idea, so it is better to plan them early.
Tell the agency what the products are and whether samples or product images are available. Garments and packaging need reference material to be shown accurately.
What do you need to say about channels and rights?
Say where the campaign will run: organic social, paid social, web, print, out-of-home or film, and in which countries. This decides the licence. Agreeing it in the brief avoids a second round of negotiation later.
Also mention whether you need exclusivity in your category and for how long you expect to use the assets.
How should you plan timing and approvals?
Give a launch date and work backwards. Name who approves what, and how many rounds of feedback you expect. Fewer, clearer rounds keep a project on schedule.
The agency confirms the real schedule in its offer, based on the concept, the number of assets and the feedback rounds.
Frequently asked questions
How detailed does a first brief need to be?
A page is enough. Audience, mood references, deliverables, channels, countries and a launch date let an agency respond with a model shortlist and a plan.
Do I need to choose the model before briefing?
No. Describing the audience and mood is enough; the agency can propose a shortlist from the roster or suggest a custom face.
Related
- Service: Campaign Production
- Read next: How Does Licensing a Digital Model Work?
- Read next: Custom AI Model for Your Brand: The Process
Page not found
This page does not exist or has moved.
FAQ
Contact
Tell us about your project and we will reply within 24 hours. Request a model, a production quote or a custom AI face.